Agencies

Agencies prize diversity in competitive race for interns

May 04, 2012

With summer fast approaching, agencies, such as Edelman [pictured], and brands are ironing out the last details of their PR internship programs for this year.
 

The PR Week - May 4, 2012

May 04, 2012

Steve Barrett, Gideon Fidelzeid and Frank Washkuch discuss PRWeek's Agency Business Report; the 2012 election; social media's impact on sports; and a debate about journalistic standards and business models.
 

State of US PR agencies [INFOGRAPHIC]

May 01, 2012

Following two years of stable growth, an emboldened communications industry is expanding well beyond its core fields of expertise and geographies into new areas.
 

Multicultural goes mainstream

Jennifer Mann May 01, 2012

Multicultural outreach programs have grown so sophisticated they are now impacting agencies' broader marketing efforts for clients.
 

Holding company figures can be deceptive

March 09, 2012

Full-year financials for the main agency holding companies have been released and we can draw some initial conclusions about the 2011 PR year - although top-line figures aren't always quite what they seem.
 

PR heritage/skills can supercharge marketing's future

February 15, 2012

I've written many times about the need for agencies to evolve rapidly to take advantage of the opportunities afforded by social media to deliver more compelling strategies to their clients.
 

C&W taps Joseph as North America president

February 15, 2012

NEW YORK: Cohn & Wolfe has swooped on Lippe Taylor to hire away Jim Joseph for the newly created position of president of the WPP agency's North America region.
 

Thomson Reuters acquires RedEgg

February 14, 2012

NEW YORK: Thomson Reuters has acquired RedEgg, a media intelligence platform company.
 

Definition of 'client conflict' remains elusive

January 20, 2012

Agencies are still struggling to specify what constitutes a client conflict, despite it being a hot-button industry topic for years.
 

The agency revolution continues

January 20, 2012

I'm out in Silicon Valley this week visiting some of the corporations and agencies that are blazing a trail in modern communications and PR.
 

Survey finds hiring boom in public relations

December 08, 2011

The PR industry is hiring 10% more than it was at this time last year, according to a recent survey of online job ads.
 

Industry mourns loss of Ofield Dukes

December 08, 2011

WASHINGTON: Industry pioneer Ofield Dukes passed away this week in his hometown of Detroit after a battle with bone cancer. He was 79.
 

Specialty firms at top of holding companies' wish lists

December 02, 2011

The recent flurry of agency acquisitions will likely continue in the next year, especially in terms of specialist or international firms, said agency executives and M&A experts.
 

Hotwire launches US operations

November 03, 2011

LONDON: UK-based integrated communications agency Hotwire expanded to the US today with the launch of offices in New York and San Francisco.
 

The endless well of creative inspiration

Brad Buyce, Coyne PR September 21, 2011

"We're looking for big ideas." I would guess I've heard that phrase from clients and colleagues 1,500 times over the last 20 years.
 

One more lesson from big brother

Brad Buyce, CoynePR September 19, 2011

As a younger sibling, I always struggled to equal my big brother - to run faster, win the driveway game of H.O.R.S.E. or bring home a better report card.
 

DDC Advocacy acquires BlueFront Strategies

September 07, 2011

WASHINGTON: DDC Advocacy has acquired consulting and public affairs company BlueFront Strategies.
 

Rudnick to lead Americas in GolinHarris global revamp

September 07, 2011

CHICAGO, IL: Following its recent agency reorganization, GolinHarris has put in place a new global leadership team, with Gary Rudnick promoted to president of the Americas.
 

Marks promoted to VP of Schwartz Media Strategies

September 01, 2011

MIAMI: Miami-based public relations and marketing firm Schwartz Media Strategies has announced that Alisha Marks has been promoted to VP.
 

Deussen to handle PR for two wineries

September 01, 2011

NEW YORK: Halter Ranch Vineyard and Vineyard & Winery Management Group have selected Deussen Global Communications Inc. to oversee their strategic marketing and PR campaigns in the U.S., effective immediately.
 

Nivea ad targeting African Americans gets creamed

Matthew Schwartz August 24, 2011

A recently pulled ad by Nivea USA reminds consumers there is still a lot of work to be done to address a lack of diversity in marketing and marketing services.
 

Weber Shandwick Detroit to promote Pure Michigan

August 24, 2011

LANSING, MI: The Michigan Strategic Fund and Michigan Economic Development Corp. on Thursday selected Weber Shandwick's Detroit office to help build the Pure Michigan brand through online, media, public relations, and digital marketing.
 

PR agencies make Inc.'s growing companies list

August 23, 2011

A slew of PR agencies have made the final cut for the 2011 Inc. 500/5000 List of America's Fastest Growing Companies.
 

Edelman's FY 2011 revenues rise 18% to $575m

August 08, 2011

NEW YORK: Independent PR giant Edelman achieved global revenues of $575.1 million in the 2010-11 financial year, up 18% year-over-year from $487.2 million, according to figures seen exclusively by PRWeek.
 

PR chiefs weigh in on market freefall

, , , August 05, 2011

NEW YORK: The Dow Jones Industrial Average plummeted more than 500 points on Thursday, setting off recessionary red flags. How do PR CEOs view the economic uncertainty?
 

Agency profitability rebounds to 2008-level

July 05, 2011

NEW YORK: PR agencies posted strong performance in 2010, with profitability rebounding to the 2008-level after hitting a four-year low in 2009.
 

Mattel acts on APP criticism

June 24, 2011

EL SEGUNDO, CA: Under pressure from environmental activists, toymaker Mattel froze its contracts with Asia Pulp & Paper, which continues to face major public criticism.
 

GolinHarris initiative is bold and proactive

June 17, 2011

So is GolinHarris' agency restructure all smoke and mirrors or is it a genuine attempt to fundamentally change the way PR agencies operate?
 

GolinHarris sets fundamental restructure in motion

June 15, 2011

CHICAGO: Interpublic Group agency GolinHarris is completely redesigning the way it works in a bid to double in size globally within the next decade.
 

It's a family affair at Ruder Finn

May 26, 2011

I'm not sure if David Finn holds a family Thanksgiving dinner each year to which he invites his children, but you'd sure love to be a fly on the wall if he did.
 
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