Advocacy

It's the end of the world as we know it (and I feel fine)

David Richeson, Kaplow Communications March 30, 2012

A year ago, the head of marketing and communications for an iconic American brand told me that the job of communicating with the consumer had changed more in the past three years than it had in the past 30.
 

MoveOn.org hits back against Republicans on contraception [VIDEO]

March 15, 2012

The issue of contraception, as well as abortion, has risen time and time again on the campaign trail this season.
 

DC Influencer: Rachna Choudhry, Popvox

February 01, 2012

Rachna Choudhry, cofounder and CMO of Popvox, highlights how the advocacy website amplifies the public's message to Congress.
 

Sammons joins GCI Health to lead patient advocacy

November 15, 2011

ATLANTA: GCI Health has hired Kim Sammons as SVP and deputy director of the agency's Atlanta office, focusing on patient advocacy efforts.
 

Newsmaker: Kate James, Bill & Melinda Gates Foundation

September 01, 2011

Thanks to the CCO of the Bill & Melinda Gates Foundation, the comms function's effectiveness is catching up to the organization's global philanthropic impact.
 

Advocates must still participate in dialogue on health reform

Bob Chandler August 04, 2010

Consensus has been building for a long time about the need to move our health system from its current focus on acute illness care to one better equipped to manage chronic diseases cost-effectively and with better patient outcomes.
 

SKDK taps Slater to lead corporate practice

June 28, 2010

WASHINGTON: SKDKnickerbocker hired Alex Slater to expand the firm's corporate communications practice, following the April merger of Squier Knapp Dunn Communications and Knickerbocker Consulting.
 

Allergan addresses obesity in public affairs push

May 13, 2010

IRVINE, CA: Allergan launched a public affairs campaign that aims to raise consumer awareness of obesity while advocating to policymakers that obesity should be recognized as a disease.
 

One campaign taps Ginny Wolfe as comms director

March 11, 2010

WASHINGTON: One, the global advocacy campaign fighting poverty and preventable disease, hired Ginny Wolfe as US communications director.
 

LGBT community also part of Census outreach, campaigns

February 03, 2010

The talk surrounding the 2010 Census has been around multicultural markets, particularly the Hispanic community, but the US Census Bureau is also motivated to increase participation by the LGBT community.
 

CEO Q&A: Jim Guest, Consumers Union

December 01, 2009

Consumers Union's Jim Guest talks to Chris Daniels about the importance of PR for the consumer advocacy group, particularly around its push for healthcare reform.
 

AARP's Donnellan ushers in a new era of comms

December 01, 2009

Kevin Donnellan, the AARP's CCO, is working to increase the organization's visibility and communications integration amid a variety of opportunities to influence discussion.
 

Q&A: Incoming PRSA chair Gary McCormick

November 23, 2009

The Public Relations Society of America (PRSA) recently named Gary McCormick 2010 chair of the organization. He will step into his new role January 1.
 

PRSA launches PR advocacy campaign

October 30, 2009

NEW YORK: PRSA recently launched an advocacy campaign for the PR industry this week, targeting PR professionals to communicate externally about the industry.
 

Cincinnati Subcontractors Alliance taps EMG

July 27, 2009

CINCINNATI: The Cincinnati Subcontractors Alliance (CSA) hired Eisen Marketing Group (EMG) to direct informational and advocacy initiatives of the group.