ads

Brands show some skin, and their pets, at the Super Bowl

February 06, 2012

Many brands incorporated basic human nature into their Super Bowl marketing, showing off lots of skin and appealing to consumers' soft sides.
 

Chrysler ad features Burmese dissident Aung San Suu Kyi

December 11, 2009

Chrysler has launched a commercial featuring Aung San Suu Kyi, 64-year-old Nobel Peace Prize laureate and Burmese pro-democracy dissident.
 

The Hartford launches bicentennial campaign

December 10, 2009

HARTFORD, CT: The Hartford Financial Services Group is gearing up for its 200th anniversary with an integrated, national campaign.
 

AT&T, Apple roll out new ads in duel with Verizon

November 23, 2009

The past few weeks have seen a back and forth sparring between cellular networks AT&T and Verizon Wireless, after the latter launched an agressive campaign challenging its rival company's network coverage with the "There's a Map for That" ads.
 

PepsiCo relies on bloggers to set Super Bowl ad slots

Nicole Zerillo January 27, 2009

Five days and counting, PepsiCo hasn’t slated all of the Super Bowl LVIII ads it plans to air. The soda giant is relying on blogosphere buzz...
 
Popular Topics
Account Win Advertising Agency AOR Brief Campaign Consumer Corporate crisis Crisis Communications CSR Digital Events Facebook Food And Beverage Healthcare Marketing New Hire News Brief News Briefs People Move Public Affairs RFP Social Media Technology