Recent Articles
February 09, 2010
DALLAS: 7-Eleven hopes its new CSR campaign launching Tuesday will result in younger consumers becoming fans of its coffee.
February 05, 2010
NEW YORK: Verizon is reaching out directly to consumers though a "house party" initiative to promote its fiber-optic technology at Super Bowl parties.
February 04, 2010
This must be a first. Sun Microsystems CEO Jonathan Schwartz has bid farewell to his company by posting a haiku on Twitter.
February 04, 2010
SAN FRANCISCO: Landis Communications (LCI) signed four new clients: KMD Architects, SFJAZZ, Wolfe Video, and Divine Wellness.
February 04, 2010
NEW YORK: Greentarget has won two new clients, C/G Electrodes, a global manufacturer in the steel industry, and CAM Technologies, an industrial controls company.
February 02, 2010
NEW YORK: Schneider Electric (SE) has consolidated its North American PR agencies under Text 100, expanding the tech agency into the energy arena.
February 02, 2010
SAN FRANCISCO: Ogilvy PR has hired Dirk Shaw as SVP of its 360 Digital Influence Practice. Shaw will oversee the strategic planning and creative deployment of social media.
February 01, 2010
NEW YORK: Cohn & Wolfe has hired Kazumi Mechling as president and market leader for its Los Angeles office.
February 01, 2010
Yahoo's head of communications Eric Brown takes on the arduous task of making the company relevant in a landscape that has become increasingly competitive.
February 01, 2010
Amid the economic crisis, Genworth Financial launched an integrated campaign to rebuild consumer trust.