Web Exclusive Articles

Product launch: Air Jordan XX3

Michael Bush January 11, 2008

After 23 years, six NBA championships, two retirements, a failed attempt at playing baseball, and still highly popular clothing and shoe line I think it's safe to say, "Yes, you were right Mars. It's gotta be the shoes!"
 

Product launch: Airline Web access

Michael Bush December 07, 2007

How many times have you been on a plane getting ready to take off and watched people furiously typing and scrolling away on their BlackBerrys in order to get out one last e-mail before takeoff and they're forced to "Turn off all electronic devices"? Well, to the delight of many a business traveler and Web addict, those days may soon be a thing of the past.
 

Interview: Andy Lark

Keith O'Brien December 02, 2007

Dell's VP of global marketing and communications spoke to PRWeek executive editor Keith O'Brien a few days before Dell announced its new global marketing agency. He discussed the rationale behind Dell's decision, detailed the anticipated agency structure, and how the agency will improve efficiencies.
 

Interview: Casey Jones

Keith O'Brien December 02, 2007

Casey Jones, VP of marketing at Dell, joined the company from McCann Erickson in May 2007. He has long been a proponent for integrated marketing solutions. He spoke to PRWeek on November 2.
 

Survey: More journalists consult online info

Tonya Garcia November 06, 2007

A new study by Bulldog Reporter and TEKgroup International shows that reporters across all media are increasingly dependent on blogs, RSS feeds, online newsrooms, and other Internet sources of information.
 

Campaign Update: Loyola Values

Danielle Lipp November 02, 2007

Tanya Lewis profiled Loyola University Chicago's "Loyola Values" ad and PR campaign in PRWeek's February 12, 2007.
 

Product launch of the week: The Verizon Samsung Juke

Michael Bush November 02, 2007

Nearly everything about Samsung's new Juke phone screams iPod Shuffle rip off, including its long narrow design and click wheel.
 

Put the cork back in the Champagne, environmentalists

Matthew McGevna November 02, 2007

The toasts, the celebrations, and the media triumph for Al Gore's receipt of the Nobel Peace Prize lasted all of nine days.
 

Cision introduces CisionPoint

Tonya Garcia October 24, 2007

CHICAGO: Cision has launched CisionPoint, a media research, distribution, and analysis tool two years in the making.
 

The fate of the fall lineup

BuzzLogic October 24, 2007

When the new fall network television lineup was announced, bloggers had a lot to say about this year's new crop of shows.
 
 
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