Transportation Articles

"I love New York". . . state, too

Nicole Zerillo May 06, 2008

Say "I Love New York," and images of the Statute of Liberty, corner hot dog stands, and tourists packed in mid-town immediately come to mind. Well, not for long.Today, Gov. David Paterson (D-NY) and state officials unveiled a plan to expand that vision with a new ad and marketing campaign to drive tourism throughout New York state, reports the New York Times.
 

Volvo awards redefine brand quality

Nicole Zerillo April 28, 2008

A car is never just a car. It's a moving expression of many subconscious neuroses, desires, and core values, which, of course, is why car companies spend billions of dollars on corporate branding.
 

Clinton leverages Pennsylvania win to reinforce candidacy

Frank Washkuch April 23, 2008

Fresh off her Pennsylvania primary win, Sen. Hillary Rodham-Clinton (D-NY) told morning news shows that "the tide is turning" in her uphill race against Sen. Barack Obama (D-IL) for the Democratic presidential nomination.
 

FCC approves emergency alert system

Beth Krietsch April 10, 2008

The Federal Communications Commission approved an emergency alert system yesterday that will use text messages to notify Americans of emergencies.
 

American Airlines cancels 850 more flights for inspections

Frank Washkuch April 09, 2008

American Airlines tells already disgruntled travelers that it is canceling another 850 flights today - almost 40% of the carrier's schedule - for additional wiring inspections. The announcement follows Monday's termination of 460 flights.
 

Allstate Mobile Garage Tour kicks off for second year

Beth Krietsch April 02, 2008

In August PRWeek reported on the 2007 Allstate Mobile Garage Tour, a traveling station designed to inform and educate motorcycle riders of the latest information relating to motorcycle safety, design and insurance. Allstate kicked off its 2008 Mobile Garage Tour in February.
 

Michelin enters last phase of search for new agency

Nicole Zerillo March 21, 2008

GREENVILLE, SC: Michelin is currently in the final stages of its search for a firm to oversee North American brand replacement passenger car tires, according to Lynn Mann, Michelin's director of PR.
 

Culture of cooperation

Tanya Lewis February 18, 2008

A strong alignment between communications and customer service functions helps Southwest Airlines deliver a cohesive message and positive experience to consumers.
 

Volkswagen ups outreach efforts as it relocates HQ

Tonya Garcia February 15, 2008

AUBURN HILLS, MI: Volkswagen Group of America (VWA) has created a corporate communications department to spearhead recruitment and local outreach efforts after the auto company moved its headquarters.
 

GM initiates a dialogue online to answer critics

Ted McKenna February 15, 2008

DETROIT: GM is holding a series of online chats with environmental critics after it faced intense scrutiny from some activists following the recent launch of its "GMnext" blog and wiki.
 
 
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