After Men's Fitness and Fortune magazine labeled Oklahoma City one of "America's fattest cities" and the "Fast Food Capitol of America," respectively, in 2007, the city's leaders realized that obesity was bad for people's health and bad for business.

Terminix partnered with New Orleans' Audubon Nature Institute to sponsor the Audubon Insectarium, the first museum to open in New Orleans post-Katrina and the largest institute of its kind.

It's no secret that many newspapers are mired with staff reductions. While many expect management to replace old journalists with cheaper - and more tech-savvy - reporters, the trend is in flux as newspapers learn the economics of online publishing.

While many hotels are just beginning to adopt green practices, those with a longstanding history in the space are emphasizing that experience and developing new programs to engage guests.

Carmakers battle it out, PR plans' leaked to press, Levi's new marketing plan, and more.

The airline industry has issued an open letter to consumers, asking them to lobby Congress for legislation to ease oil prices.

The FDA faces an uphill publicity battle, after admitting - 11 weeks into the tomato scare - that the agency is still unsure of the source of the salmonella outbreak and even whether tomatoes were involved.

NEW YORK: Rotating Tower Technology Company, headed by architect Dr. David Fisher and his Dynamic Architecture Group, hired Rubenstein to handle PR surrounding the launch of its latest project: the Dynamic Tower.

NEW YORK: The Empire State Building (ESB) recently hired Edelman to support its brand repositioning and expansion into international tourism markets. The new consumer-focused PR and marketing campaigns come during the building's ongoing $500 million capital improvement program.

WEST HOLLYWOOD, CA: The city of West Hollywood hopes a new PR campaign will catapult the roughly 37,000-person town into an international wedding destination for gay couples.