Financial Services Articles

In today's market, IR pros must be on the front lines, not the sidelines

Fred Bratman October 06, 2008

Panic may be a natural reaction to the historic market turmoil we're witnessing. However, after we shake our heads in disappointment, take a deep breath, realize that the next few months, or longer, will be tough, and turn off CNBC, we must get back to work.
 

Financial comms steady amid Wall Street turmoil

Tonya Garcia October 03, 2008

NEW YORK: Financial communications professionals say they are keeping busy as the Wall Street tumult continues.
 

McCain, Obama haven't been on the money with their messaging

Erica Iacono October 02, 2008

For months, the 2008 presidential election has been hyped, by media and political pundits, to be unlike any this nation has ever seen.
 

CJP to launch Buffett series

Tonya Garcia October 02, 2008

NEW YORK: Author Alice Schroeder recently enlisted CJP Communications to launch an online, promotional documentary series to coincide with the release of the first authorized biography of Warren Buffett.
 

Public bails on bill thanks to communications failure

October 01, 2008

At press time, the House of Representatives had shot down a $700-billion bailout plan for the financial sector from the White House that was initially expected to pass. A revised bill was headed to the Senate, but the initial failure offers not only a political lesson, but also a communications one.
 

Stretching your PR budget, pitching bloggers, and more

Beth Krietsch September 30, 2008

What are some tips for stretching my budget in 2009?
 

Good comms will ease financial fears

Keith Geary September 29, 2008

There is no doubt that some financial firms are in big trouble right now. However, when a financial giant falls, it doesn't necessarily take down every firm in the industry.
 

Economists say in petition that White House hyped need for $700 billion bailout

Nicole Zerillo September 26, 2008

Nobel Prize winners send anti-bailout petition to Pelosi, Byrd; Obama urges McCain to join the debate; PETA advocates the use of human milk in ice cream.
 

Solvent financial entities boost comms amid panic

Tonya Garcia, Ted McKenna September 26, 2008

NEW YORK: Financial services companies in good standing are aggressively communicating with customers and the media during this time of great economic uncertainty.
 

Wall Street fallout reinforces the need for business education in PR

Keith O'Brien September 25, 2008

In these perilous times, a CEO really needs a good friend. With Wall Street firms finally paying penance for their risky investments, CEOs are fretting about how the reverberations will affect their own organizations. This should surprise no one.