Agent Provocateur is the latest example of a company extending its advertising message with dramatic, film-like videos to add buzz.

Even after the acquittal of the detectives, the battle continues in the court of public opinion

WASHINGTON: Qorvis is handling media relations for The Association of American Publishers (AAP), as the publishing trade association supports three academic publishers' copyright lawsuit against Georgia State University (GSU).

Fresh off her Pennsylvania primary win, Sen. Hillary Rodham-Clinton (D-NY) told morning news shows that "the tide is turning" in her uphill race against Sen. Barack Obama (D-IL) for the Democratic presidential nomination.

A new report from the National Toxicology Program is generating intense media coverage about the possible danger of using bisphenol in plastic bottles or the lining of food containers, particularly those used for infants.

NEW YORK: The law firm Paul, Weiss, Rifkind, Wharton & Garrison has hired Sard Verbinnen & Co to handle media relations for former New York Gov. Eliot Spitzer and his wife, Silda.

NEW YORK and CHICAGO: Liability insurance underwriter for the law firm industry Beazley Group has partnered with Kekst and Company to provide strategic communications services to clients facing reputational damage from malpractice lawsuits.

NEW YORK: 5W Public Relations has filed suit against Melissa Weiss, the firm's former human resources director, for allegedly soliciting employees for positions with other agencies.

Microsoft on Friday asked a federal appeals court to overturn a February 22 ruling that allowed a class-action suit to begin against Microsoft's "Vista Capable" marketing campaign.

Clinton had something of another "New Hampshire" moment yesterday night after she took three of four primaries - Texas, Ohio, and Rhode Island - to remain in the race for the Democratic nomination. Obama secured Vermont.