Fashion-beauty Articles

MySpace plans redesign to solve 'social networking' profit riddle, NYT reports

Ivey Overstreet June 16, 2008

Social networking giant MySpace will undergo a redesign beginning this week in a bid to boost ad sales, The New York Times reports today.
 

Sharon Stone's Unfashionable Comments

Steve Ellis June 05, 2008

At the Cannes Film Festival last week, actress Sharon Stone responded to a question about the recent Chinese earthquake - which killed more than 69,000 people - by stating, "I'm not happy about the way the Chinese are treating the Tibetans because I don't think anyone should be unkind to anyone else. And the earthquake and all this stuff happened, and then I thought, is that karma? When you're not nice, [do] bad things happen to you?"
 

Family Communications asks PA to be its neighbor

Nicole Zerillo June 04, 2008

Family Communications Inc. (FCI), the nonprofit production company founded by Fred Rogers, teamed up with Markowitz Communications to promote its first ever Won't You Be My Neighbor?
 

Smashbox' viral campaign rounds up 'beauty gurus'

Alexandra Bruell June 02, 2008

SAN DIEGO: Smashbox launched a viral social media campaign powered by Brickfish to prompt "beauty gurus" to submit videos, commercials, or blogs with photos that conceptualize the next beauty product for the cosmetic company. The idea sprung from a collaboration between Smashbox and Sephora execs, resulting in a official partnership with beauty retailer Sephora.
 

New Line gives Bag Borrow or Steal priceless exposure

Beth Krietsch June 02, 2008

When New Line Cinema told the luxury bag, jewelry, and sunglass rental company, Bag Borrow or Steal, six months ago that it would be included in the new Sex and the City film, it was a dream come true for the company - especially since it did not do anything to secure the mention
 

Dunkin and Ray make fashion - and political - faux pas

Tonya Garcia May 29, 2008

Who knew the coffee business could be so controversial? Rachael Ray, the average person's Martha Stewart and Dunkin' Donuts spokes-eater, recently appeared in an iced coffee ad for the company sporting what she and her stylist thought was a fine looking scarf.
 

Green in the face

Alexandra Bruell May 27, 2008

Fashionista is calling out those fashion retailers that encourage environmental responsibility via messages on printed tees, but do the opposite in their own business practices.
 

Undergear conducts a model search to buoy gay outreach

Kimberly Maul May 22, 2008

Undergear, a men's underwear company, launched a Male Model Search to further reach out to the gay community, particularly in five major metro markets: New York; LA; Chicago; San Francisco; and Fort Lauderdale, FL.
 

Gen Art 'Styles' sponsors

Alexandra Bruell May 21, 2008

Gen Art, an organization dedicated to showcasing emerging fashion designers and other artists, celebrated its 10th annual Styles fashion show May 19, with the help of its new AOR, 5W PR. The shows' popularity remains a constant since its inception in 1999, but its following and media partners have gradually shifted.
 

Crystal Light, students join in cause push

Nicole Zerillo May 21, 2008

TARRYTOWN, NY: Kraft is sponsoring an initiative that paired at-risk high school girls with college students to pitch product ideas to the company.
 
 
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