Video podcasts, photos, and blogs have become popular platforms to enhance a corporate Web site. Often overlooked is the online newsroom. If used to house company information, multimedia components, press releases, and other details, an online newsroom can prove useful in myriad ways, particularly for media outreach

CSR campaigns are often viewed as a way to connect with consumers, but they're increasingly being used in messaging geared toward investors.

Customers are purchasing less at the grocery store these days, and it's not just because finances are tight at home.

WASHINGTON: Amid the crisis on Wall Street, The Federal Deposit Insurance Corporation (FDIC) sought to reassure consumers that their money is safe in the nation's banks.

This week, Sam Ford talks about PerpperDigital's new Digital Aptitude Test, who should be taking it, and how to have an effective digital strategy.

Recent meltdowns on Wall Street have raised the demands and stakes for financial PR pros

ARLINGTON, VA: The Life and Health Insurance Foundation for Education (LIFE) Foundation is commemorating the fifth annual Life Insurance Awareness month with enhanced Web efforts intended to raise awareness about the importance of having ample life insurance coverage.

Market meltdown dominates news; presidential campaigns' dealing in half-truths; Third Eye Blind reaches out to fans in new marketing twist; and more.

Of all the elements Amy Swygert brings to her role as VP of strategic communications planning at the American Cancer Society (ACS), none are more important than her personal experience

Though companies are still in a 'wait and see' mode, the SEC's move to allow disclosure through Web sites could have a lasting effect on newswires