Tonya Garcia

 
Tonya Garcia is a reporter for PRWeek covering IR, corporate communications, and the products and tools serving the PR industry.
 

Recent Articles

Adecco employs MWW for million-dollar account

April 18, 2008

EAST RUTHERFORD, NJ: Adecco Group North America, the Fortune 500 staffing and HR service provider, selected MWW Group as AOR. The one-year contract is worth more than $1 million.

Blockbuster courts press

April 17, 2008

DALLAS and RICHMOND, VA: Blockbuster directly reached out to the media after making its public offer to acquire Circuit City at $6 per share in cash.

Corporate PR execs see new media as weak link

April 16, 2008

NEW YORK: Corporate communications executives are confident about the strength of their organization's core values, but still see obstacles in employing new media, according to a recent survey conducted by the Arthur W. Page Society and the Corporate Executive Board (CEB).

Skyy seizes opportunity to toast US

April 16, 2008

Caramba! A RARE advertising blunder by Absolut, which perhaps has garnered more praise for its iconic marketing than its vodka, has opened the door for a cheeky Skyy campaign.

Yum Brands goes global to help tackle world hunger

April 16, 2008

Yum Brands - home to KFC, Pizza Hut, and other restaurants - wanted to celebrate its tenth anniversary in a way that recognized the company's efforts to fight hunger, as well as its business results.

Microsoft faces opposition from XP users

April 15, 2008

Windows XP users are kicking up a fuss over the eventual phasing out of their beloved operating system.

Competition for mid-level recruits gains steam

April 11, 2008

Recruiting the right people at any level is difficult, but at the middle level, the challenge is greater, especially when the competition for talent is as fierce as it has been lately.

AMD prioritizes staff in comms

April 10, 2008

SUNNYVALE, CA: Advanced Micro Devices (AMD) took internal communications measures following its April 7 announcement that it would cut about 10% of its workforce.

C&W acquires Euro tech firm

April 10, 2008

NEW YORK and LONDON: Cohn & Wolfe has acquired a majority stake in the European tech firm AxiCom, the first of what could be a string of strategic acquisitions C&W is planning. The announcement was made April 8.

Three firms in Visa IPO

April 04, 2008

SAN FRANCISCO: Fleishman-Hillard, ICR, and Brunswick Group handled the financial communications for the Visa IPO, the largest in US history.
 
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