Tonya Garcia

 
Tonya Garcia is a reporter for PRWeek covering IR, corporate communications, and the products and tools serving the PR industry.
 

Recent Articles

National free wireless service could be coming soon

October 13, 2008

Wireless providers voice concern over free Wi-Fi; branded cartoons for marketers; YouTube forges ahead with full-length; and more.

Interview: John Byrne

October 13, 2008

John Byrne has a long history in business journalism, including a turn as editor-in-chief at Fast Company, and, previously, 18 years as a writer with BusinessWeek. He spoke recently with PRWeek about the pace of the office due to the Wall Street crisis, BusinessWeek.com's online initiatives, and how he measures the success of the site.

FNBO challenges Americans to 'Pay Yourself' and save money

October 09, 2008

First National Bank of Omaha's online banking division, FNBO, created the "Pay Yourself First Challenge" to encourage Americans to save money and build its position in the social networking community.

NAPFA provides finance advice with its bus tour

October 09, 2008

WASHINGTON: The National Association of Personal Financial Advisors (NAPFA) Consumer Education Foundation has teamed with Kiplinger's Personal Finance magazine and TD Ameritrade for a yearlong, coast-to-coast bus tour offering consumers free financial advice.

Financial comms steady amid Wall Street turmoil

October 03, 2008

NEW YORK: Financial communications professionals say they are keeping busy as the Wall Street tumult continues.

CJP to launch Buffett series

October 02, 2008

NEW YORK: Author Alice Schroeder recently enlisted CJP Communications to launch an online, promotional documentary series to coincide with the release of the first authorized biography of Warren Buffett.

Pirates reveal new side with spokesperson

October 01, 2008

Years of stories that depict pirates as villainous brutes have caused some serious reputation damage to the pirating business as a whole. So when a call came from The New York Times, pirate spokesperson Sugule Ali stepped up to offer a 45-minute interview and a never-before-seen level of transparency from the pirate community.

Officials discuss government bailout negotiations; criticism for bank Web sites; companies prepare "value pitch" campaigns; and more

September 29, 2008

The $700 billion government bailout has much opposition from voters and taxpayers (and even members of Congress), but the message from the government is that something drastic, and perhaps undesirable, must be done.

Solvent financial entities boost comms amid panic

September 26, 2008

NEW YORK: Financial services companies in good standing are aggressively communicating with customers and the media during this time of great economic uncertainty.

Education on social media changes starts in-house

September 26, 2008

Tech practitioners have the nearly impossible task of keeping up with the constant permutations in social media and advising clients on which strategies will best meet their objectives. In order to provide successful counsel, some firms are finding that turning the spotlight inward is a good way to enhance expertise.