PRWeek US

RSS | Login | Register

Technique Articles

Forging online relationships with tech reporters requires the same tact as traditional approaches, finds Aarti Shah

Ending a client-agency relationship should be done in a tactful and courteous manner

Giving up some control can work to the advantage of travel and tourism entities, finds

Yet spots still need to be both informative and targeted to garner the right attention.

Finding the right angle to pitch is the key for small businesses looking for media coverage.

Connecting with this unique audience requires a specialized approach.

Research should play an important role in the planning of a new product launch

There are many ways to increase your chances of being named on a "Best of" list

If done correctly, this forum for information is an effective way to engage the media.

Certain elements can be prepared beforehand and used in a pinch if the time comes, finds Craig McGuire

« Previous

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.

Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions