Beyond the stereotypes

Tanya Lewis June 16, 2008

The Minneapolis-St. Paul region provides many opportunities for PR professionals.
 

Mobile entertainment makes tech impact

David Ward June 16, 2008

Though dwarfed by coverage of movies, TV, music, and video games, mobile entertainment is slowly but surely emerging as a media category in its own right because of the large amount of financing in the vertical.
 

Svedka's ad delivers idea in poor taste

Tonya Garcia June 11, 2008

Svedka, one of seemingly a million vodka brands trying to stand out with eye-catching marketing (wasn't the Absolut flub just a couple of months ago?) recently added a new element to its "Join the party" campaign.
 

The media narrative emphasizes analysis more so than the facts

Keith O'Brien June 11, 2008

On Sunday, June 8, The New York Times asked 12 political heavyweights to explain what went wrong with the Hillary Clinton campaign. The aggregate response was: "everything."
 

Immigration grows as key long-term story

David Ward June 09, 2008

Even though immigration has always been a major source of public debate, many major media outlets generally covered it as an event-driven or politically oriented breaking news story.
 

Sharon Stone's Unfashionable Comments

Steve Ellis June 05, 2008

At the Cannes Film Festival last week, actress Sharon Stone responded to a question about the recent Chinese earthquake - which killed more than 69,000 people - by stating, "I'm not happy about the way the Chinese are treating the Tibetans because I don't think anyone should be unkind to anyone else. And the earthquake and all this stuff happened, and then I thought, is that karma? When you're not nice, [do] bad things happen to you?"
 

Broader view of healthcare can open new avenues

Jaimy Lee June 05, 2008

Diversification in healthcare has become just as much a key topic for PR firms as it has for the medical community and general public. The changing definition of healthcare and a fluctuating market are pushing firms to develop broader client bases for healthcare practices.
 

PR should highlight work, not charity, in response to criticism

Keith O'Brien June 04, 2008

When talking about how bad they are at promoting themselves, PR pros often claim the irritating cobblers' children defense.
 

Attacks by CBS show the public's opinion of PR pros

June 04, 2008

Although former White House press secretary Scott McClellan gained instant attention for his recent book - What Happened: Inside the Bush White House and Washington's Culture of Deception - discussions soon turned to criticism of the PR industry as a whole.
 

US Army builds a common bond

Frank Washkuch June 03, 2008

The top high school football players in the US often exhibit dedication, respect, personal courage, and physical and emotional strength, qualities the US Army values in its soldiers.
 
 
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