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W Hotels and Declare Yourself connect voters, trendsetters
Beth Krietsch
September 29, 2008
W Hotels recently partnered with Declare Yourself, a nonprofit, nonpartisan group that encourages people to register to vote.
Interview: Chris Dorobek
Ted McKenna
September 29, 2008
Chris Dorobek recently left Federal Computer Week as editor-in-chief to anchor a DC-area afternoon drive-time radio program covering the government community in all its sometime innovative, and sometimes bureaucratic, glory.
Social pioneers
Aarti Shah
September 29, 2008
MySpace's marketing and communications teams are collaborating to expand the site's offerings while defending its core business against rivals.
Smoothie King gives the troops a little refreshment
Craig McGuire
September 25, 2008
Steve Shepherd was deployed to Iraq with his Ohio National Guard unit just as he was set to open a Smoothie King franchise in suburban Columbus, OH. Several months later, his wife Laura Shepherd planned to send frozen smoothies to Steve's 100-member unit in time for Memorial Day 2007.
Congress should harness social media amid bailout
September 24, 2008
The crisis on Wall Street is having myriad unexpected results, not the least of which is the $700 billion bailout that is likely to pass through Congress in some capacity.
The new battleground
Erica Iacono
September 22, 2008
From YouTube videos to online fundraising efforts to Facebook groups, digital media has played an unprecedented role in the 2008 presidential campaigns, and could affect future political comms
Candidates' VP choices are risky for their brands and reputations
Greg Schneiders
September 22, 2008
Presidential campaigns can offer great lessons in brand management, and never more so than in the race between Sens. John McCain (R-AZ) and Barack Obama (D-IL).
Risks and rewards
Jaimy Lee
September 14, 2008
Long the target of criticism over how and when it communicates risk, the FDA is addressing the issue once and for all with the formation of the Risk Communication Advisory Committee
Worthington puts strength into its comms
Erica Iacono
September 08, 2008
The steel processor puts an emphasis on internal efforts to help reach its overall goals
Americans deserve honesty from politicians, not poetic responses
Dan Gillmor
September 08, 2008
It's been said that politicians campaign in poetry and govern in prose. Maybe that explains why voters keep hearing nursery-rhyme solutions to enormously complex problems.
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