Profession needs shared standards
Bill Nielsen
November 27 2006
The landmark management book Built To Last made the case for long-term commitments to core values being key to long-term, enduring organizational success. And it is around these values that many PR pros anchor their practices.
Your Email Address:
Recipient(s) Email Address:
(Separate multiple e-mail addresses with commas. Limited to 20 addresses.)
Include a message (optional):
The e-mail address(es) that you supply to use this service will only be used to send the requested article.