PR Play of the Week Articles

Italian 'Vogue' touts different side of beauty

Tonya Garcia June 25, 2008

The fashion industry often is criticized for its singular portrayal of women: long-limbed, scary skinny, perennially adolescent, and, say some, overwhelmingly "white."
 

Ashanti's new e-cards leave a bloody mess

Tonya Garcia June 19, 2008

For most people, opening their inbox and seeing a warning that gruesome revenge awaits them is an unpleasant experience.
 

Svedka's ad delivers idea in poor taste

Tonya Garcia June 11, 2008

Svedka, one of seemingly a million vodka brands trying to stand out with eye-catching marketing (wasn't the Absolut flub just a couple of months ago?) recently added a new element to its "Join the party" campaign.
 

Tube creator has new use for canister

Tonya Garcia June 04, 2008

EGYPTIANS BURIED pharaohs in elaborate sarcophagi with gold and jewels to take to the afterlife. Fancy indeed, but when you're Fredric Baur, creator of the nifty Pringles potato crisp container, an empty snack tube seems a much cozier place to spend eternity.
 

Dunkin and Ray make fashion - and political - faux pas

Tonya Garcia May 29, 2008

Who knew the coffee business could be so controversial? Rachael Ray, the average person's Martha Stewart and Dunkin' Donuts spokes-eater, recently appeared in an iced coffee ad for the company sporting what she and her stylist thought was a fine looking scarf.
 

Nas' retitling helps to slow racial slur use

Tonya Garcia May 21, 2008

In a culture lacking taboos, one that persists is "the N-word." Hip-hop star Nas promised to stir that pot when, back in the fall, he proclaimed that his upcoming album would be titled "N*****."
 

Chrysler deal tries to pump up US drivers

Tonya Garcia May 15, 2008

At a time when gas hovers at an astronomical $4 per gallon, $2.99 would seem like a gift. Chrysler wants to give this present to its customers - for three whole years - through its Let's Refuel America campaign.
 

Nobody fairs well in Miley photo uproar

Tonya Garcia May 01, 2008

The land of Disney is not the happiest place on Earth these days. A photo of its teen princess Miley Cyrus (a.k.a. Hannah Montana), shot for the May issue of Vanity Fair, has been making the rounds on the Interwebs and causing an uproar with parents, some who threatened to build Hannah-Montana-paraphernalia bonfires.
 

Skyy seizes opportunity to toast US

Tonya Garcia April 16, 2008

Caramba! A RARE advertising blunder by Absolut, which perhaps has garnered more praise for its iconic marketing than its vodka, has opened the door for a cheeky Skyy campaign.
 

Yanks play a game that truly counts

Gideon Fidelzeid March 20, 2008

Spring-training games don't mean much, many opine, unless something occurs that has an impact on the regular season. Last Tuesday in Blacksburg, VA, baseball's most storied team shattered that theory.
 
 
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