Small banks uncover comms opportunity amid downturn

Tonya Garcia November 19, 2008

MIAMI: Smaller US banks are finding unique PR opportunities to assert their healthy states despite otherwise dire economic news.
 

'Consumer Reports' push takes on credit card debt

Frank Washkuch November 19, 2008

YONKERS, NY: On this coming Monday, Consumer Reports planned to begin a public-education campaign to inform shoppers about credit card debt.
 

Yes on Prop 8 wins message battle, protests persist

Kimberly Maul November 19, 2008

SAN FRANCISCO: A reactive, rather than proactive strategy helped to fell gay rights activists in California, PR pros said. In contrast, the Yes on Proposition 8 campaign in California used strong messaging, which played an important role in the proposition's 52% to 47% passing on November 4.
 

Novell selects PAN as AOR

Aarti Shah November 18, 2008

BOSTON: Software company Novell has selected PAN Communications as its North American AOR following a competitive review. The agency was awarded a six-figure contract, said Ian Bruce, Novell's director of global PR.
 

Detroit auto industry faces tough battle

Ivey Overstreet November 18, 2008

Auto leaders head to the Hill; atheists start campaign; 'The New York Times' shutters sports magazine; and more
 

New Moon Girl hits the Web to secure status with its audience

Kimberly Maul November 18, 2008

New Moon Girl Media, creator of a magazine, New Moon Girls, featuring user-generated content by and for girls ages 8 to 12, introduced a new social networking Web site, NewMoonGirls.com, to expand its brand online.
 

Omnicom lobbying firms unite

Ted McKenna November 18, 2008

WASHINGTON: Ketchum-owned lobbying agency The Washington Group (TWG) on November 14 merged with Clark & Weinstock, sister Omnicom-owned government relations and lobbying firm.
 

PRWeek celebrates 10th anniversary issue with free content

November 18, 2008

NEW YORK: PRWeek released its 10th anniversary issue on November 17, making all content from the issue available to registered users of prweekus.com for one week.
 

J&J apologizes, says it missed the mark with Motrin mom ad

Nicole Zerillo November 17, 2008

NEW BRUNSWICK, NJ: Johnson & Johnson (J&J) is reaching out to mothers offended by an ad for the company's Ibuprofen brand, Motrin, which equated carrying a baby in a sling to a painful fashion choice.
 

Medialink's Q3 revenues sink, but US comms up slightly

Tonya Garcia November 14, 2008

NEW YORK: Medialink reported third quarter revenues of $5.3 million for the three months ending September 30, a 28.4% decrease compared to the same quarter in 2007.