Scott McClellan and his new book,
What Happened: Inside the Bush White House and Washington's Culture of Deception, continues to make headlines - many of them negative toward the PR industry. He's the subject of a blog post today on
The Weekly Standard;
The Boston Herald published an op-ed about McClellan; and a book review on
Bloomberg talks about how “the ugly art of public relations is taken to new lows” in McClellan's description of his job. A member of the PR industry, Bob Alotta, wrote to the
Washington Post, to defend the industry, stating that “integrity” is all-important to a good PR pro.
Also:
The New York Times takes a look at the new Discovery station, Planet Green, which is also this week's
PRWeek cover story.
Liberty Mutual, building on its TV ad spots, launches
The Responsibility Project, a Web site and series of short films about “doing the right thing.”
An
Oregon political candidate became a contender via YouTube.