Julia Hood

 
Julia Hood is publishing director of PRWeek.
 

Recent Articles

Traditional media cannot let blog links cloud their values

January 25, 2007

So-called mainstream editors today are thinking a lot more about what gets picked up on the blogosphere. This is not a wholly bad thing - and PRWeek certainly has its fair share of content linked to by external blogs. But it's not straightforward either.

It's not taboo for PR to admit that ads do work sometimes

January 10, 2007

The most recent thing I bought myself that was not a replacement item or clothing was Bose's new headphones - the style that goes in your ear, not the large, airline-pilot variety.

Silverman highlights Council goals

January 09, 2007

NEW YORK: As the new chairman of the Council of Public Relations Firms, Marcia Silverman, who is also CEO of Ogilvy PR, will focus the organization's efforts on preparation for and understanding of government legislation and public policy issues.

Editors' Choice is but a small sample of PR's impact players

January 08, 2007

This week's Editors' Choice special allows us to reflect upon the impact that individuals, programs, and companies have in structuring our reporting of the industry.

Redesigned 'WSJ' offers PR chance to help media evolve

December 04, 2006

For every corporate CEO who is excited by a positive product review on CNET, there are many others who want a woodcut in The Wall Street Journal or nothing - well, at least one accompanying a headline like, "Jane Smith makes investors rich, employees loyal, and customers buy lots of stuff."

Steiger ushers in new Journal

December 04, 2006

Paul Steiger, The Wall Street Journal's managing editor, talks to Julia Hood about the thinking behind the upcoming redesign, which will launch January 2

Industry needs future-focused PRSA, not politics, to guide it

November 15, 2006

The PRSA has not always exercised the best judgment in its choice of keynote speakers at its annual conference.

New bylaws emerge from PRSA event

November 15, 2006

SALT LAKE CITY: During its business meeting in Salt Lake City last week, held prior to the annual conference, the PRSA voted down a bylaw amendment to establish the assembly as its central policy-making body.

All things considered

November 06, 2006

Facing more issues, information channels, and sources of counsel than ever, CEOs share their insights with Julia Hood in the PRWeek/Burson-Marsteller CEO Survey

In digital media era, if you do not state your case, others will

October 30, 2006

Our magazine is now blogging, and it's a very satisfying outlet for two reasons.