Irene Chang

 
 

Recent Articles

Beauty blogs making fuller use of fashion-world videos

February 04, 2008

PR pros are increasingly interacting with beauty bloggers, now that more are adopting video capabilities to provide a better look at how products are used.

Innovative CulinaryPrep lets visuals prove its worth

January 30, 2008

With recent incidents of food poisonings caused by contaminated beef, spinach, and lettuce, consumers have become increasingly concerned about the safety of the food supply chain.

Buoying product launches, image libraries, and more

January 29, 2008

How do I develop a product launch strategy that works?

Steroid scandal gains steam upon entering hip-hop arena

January 18, 2008

Professional athletes aren't the only celebrities receiving scrutiny over their use of illegal steroids, a new investigation revealed.

Optimal use of online media, tips on monitoring, and more

January 15, 2008

Where do I begin when delving into online media on behalf of clients?

On heels of Diana, Tina Brown inks deal for Clinton tome

January 11, 2008

Tina Brown, the former editor of Vanity Fair and The New Yorker, has a new book coming out: The Clinton Chronicles. Starring the former president and his Hillary, Doubleday is scheduled to publish the book in 2010, Reuters reports.

Health, wellness entities hone their message for a new year

January 10, 2008

Health and wellness are on the top of everyone's mind as the new year begins.

Parlux focuses on product, enhances Hilton's image

January 08, 2008

For the launch of Paris Hilton's fourth fragrance, Can Can, Parlux Fragrances wanted to focus on the product message and overcome any negative perceptions of Hilton based on recent personal challenges.

CIA investigation under way

January 08, 2008

PRWeek's cover story focused on the CIA's scandal involving the destruction of video tapes that showed agency employees using the controversial "waterboarding" interrogation tactics. The Justice Department launched a criminal investigation last week.

Obama, Huckabee win big in Iowa

January 04, 2008

Sen. Barack Obama and former Arkansas Gov. Mike Huckabee have won the Iowa caucuses last night, with Obama garnering 37.6 percent of Democratic delegate support and Huckabee coming away with 34.4 percent of the Republican delegate support (after 86 percent of precincts had reported).
 
Home | News | Newsletters | Blogs | Directory | PR Jobs | Events | Subscribe | Issue Archive | Contact Us | About Us | Editorial Calendar | Reprints | Advertising | Subscribe to our RSS feeds RSS

This material may not be published, broadcast, rewritten or redistributed in any form without prior authorization.

Your use of this website constitutes acceptance of Haymarket Media's Privacy Policy and Terms & Conditions