VP of Makovsky & Company

Fashionista is calling out those fashion retailers that encourage environmental responsibility via messages on printed tees, but do the opposite in their own business practices.

An agency's office suggests more than meets the eye. Its layout is oftentimes planned to reflect the firm's brand and culture and, in turn, contribute to the attraction and retention of both clients and employees.

While the 40-year-old company's message is still the same, its target is much broader than ever

Who is your client and what are its media goals?

When Caithness Long Island planned a 350-megawatt, gas-fired power plant for Brookhaven, NY, the power producer started a multi-year campaign to gain public support.

When former NBC News international correspondent Charles McLean's phone rang recently, it was a recruitment agency manager asking for advice on hiring a seasoned communications chief for the American Museum of Natural History in New York.

n a recent Corporate Profile on Fiji Water, PRWeek's Kimberly Maul wrote about a number of plans the company recently put in action to spread the message that bottled water can be good for the environment.

How does green radio's growth affect media relations?

From the Web to its role in 1,800 annual events, the company is touting its environmental efforts