Spring-training games don't mean much, many opine, unless something occurs that has an impact on the regular season. Last Tuesday in Blacksburg, VA, baseball's most storied team shattered that theory.

Making popular video games is something Valve, a 12-year-old Bellevue, WA-based software and tech company, has down cold.

In the fifth year of its Regional Forums, PRWeek is returning to cities it has previously visited, as well as adding a handful of new regions to the rotation.

"They get it." This sentence is often associated with public figures who know how to conduct themselves in front of the media.

The television at his home. His wife's cell phone. The screens on order for his firm's offices. All Samsungs. No, it was not part of the deal when MWW Group won the electronics giant's North American account in April. However, it epitomizes what CEO Michael Kempner classifies as commitment.

When you're an NBA club that has lost more than two-thirds of your games, you'll do anything for a win.

At its very core, public relations means relating to the public. But some companies just don't get it.

On February 16, the National Hockey League became the first North American pro sports league to cancel an entire season over a work stoppage.

At first, it may seem that the only PR pros The Last Season will interest are those that like basketball.

A 20-year veteran of sports PR, New York Giants communications VP Pat Hanlon has carved out a reputation for being a disconcertingly laid-back go-getter.