'Entourage' exemplifies need for smarter product placement
Suddenly, I have a yen for Jax wine... why is that? Could it be that it was unavoidably shoved in my face during two unrelated scenes of the HBO comedy Entourage so distractingly - clearly a product placement - that I found myself wondering, "What is this Jax that all of young Hollywood is swilling, and where can I get some to be just like them?" rather than following the plot. Well, not exactly.
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