Tell one person, tell the whole world. That's the old saying about how any old rumor or secret returns inevitably to the person being talked about. It could also apply to PR campaign proposals of all sorts, but particularly of those that seek to counter criticism or take on an opposition group.

There's no doubt America's major corporations are looking to cut costs and streamline their businesses in the current economic downturn.

Every week, PRWeek reports on new account wins, RFIs, RFPs, and other agency-client relationships. Lately, though, agency executives are complaining more about that process.

When David Carr penned a New York Times article that complained of aggressive PR tactics from Fox News Channel, it set off a round of head-nodding in newsrooms.

This week's Global Special (see p. 13) reveals that many corporate sponsors of the upcoming Olympics have focused their messaging on supporting the spirit of the Games, instead of addressing the political controversy generated by China's hosting of the Games, and, in turn, the perceived support their sponsorship conveys.

Clumsy at best, callous at worst, the New York Mets this past Tuesday morning unwittingly provided every organization with a blueprint of how not to handle a management shake up.

Whether you were rooting for or against her presidential campaign, Sen. Hillary Clinton's concession speech gave professional women particular reason to smile with its reference to that infamous glass ceiling.

Although former White House press secretary Scott McClellan gained instant attention for his recent book - What Happened: Inside the Bush White House and Washington's Culture of Deception - discussions soon turned to criticism of the PR industry as a whole.

When Whole Foods' CEO John Mackey was caught using the screen name Rahodeb to post anonymous comments about his company and its competitors, the executive took a break from Whole Foods' The CEO's Blog.

Merck's $58 million payout should be a lesson to Big Pharma and its marketers. Although the pharmaceutical industry and PR agencies serving clients are eager to get into more social media work, this case will hinder those efforts.