DETROIT: General Motors (GM) recently launched the integrated campaign "Financing that Fits" to assure customers that auto financing exists despite the current credit crunch.

DES MOINES, IA: Given the continued uncertainty on Wall Street, some companies are "pre-releasing" their earnings in order to protect corporate reputations. It seems particularly important in the insurance space, where the taint of AIG's struggles are touching many.

NEW YORK: Hill & Knowlton has launched a global corporate response group as a result of the Wall Street crisis.

NEW YORK: More than half of working Americans said their employers have not addressed their concerns about the impact of the current economic turmoil, according to a new survey by Weber Shandwick.

SOMERS, NY: Pepsi Bottling Group (PBG) issued its first CSR report last week and is working to integrate the message into all communications.

CHARLOTTE, NC: Clear!Blue, LLC, a Detroit-based marketing and advertising firm, was ordered by federal court in North Carolina to rebrand following North Carolina-based marcomms agency, Clear Blue, Inc's successful copyright infringement case.

First National Bank of Omaha's online banking division, FNBO, created the "Pay Yourself First Challenge" to encourage Americans to save money and build its position in the social networking community.

NEW BRUNSWICK, NJ: Johnson & Johnson restructured its public affairs and corporate communication leadership. Senior J&J communication professionals assignments are now linked with key stakeholder groups, the company told employees October 3.

NEW YORK: Financial communications professionals say they are keeping busy as the Wall Street tumult continues.

MINNEAPOLIS: General Mills entered into a one-year partnership with Univision on September 23 for the latest phase of its multi-brand Hispanic marketing initiative, "Qué Rica Vida" ("What a Good Life").