PRWeek conferences

PRWeek has recently hosted two Target Green conferences. The first, held in San Francisco in May 2007, was titled Making Sustainability Work and dealt with how corporations are making meaningful changes that benefit the company, and the planet, and how PR and marketing play a crucial role. The second, held in Washington in October 2007, was titled Collaborating for Change and dealt with how various stakeholders are driving a holistic approach to a green future.

Target Green: Collaborating for Change



The public is increasingly interested in eco-sustainable issues and products, and everyone from corporations to policy makers to the 2008 presidential candidates is paying attention. This one-day conference features speakers from corporations, government agencies, NGOs, and the media, discussing how various stakeholders are driving a holistic approach to a green future. For more information, click here.

Keynotes:

Edward J. Markey (D-MA) , chairman, Select Committee on Energy Independence and Global Warming

Beth Lowery, VP energy, environment, and safety policy, General Motors is the afternoon keynote.

Speakers included:

Dan Henkle, SVP of social responsibility, GAP

Annie Howell, SVP of communications and public affairs and talent management for Planet Green, Discovery Channel

Hans Bender, global external relations leader, household care Procter & Gamble

Bill Reed, SVP and GM, corporate communications, Canon USA

Michelle Moore, VP, US Green Building Council

and others

Sponsors:


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