2011 Agency Profiles

Mobile Version Subscribe Issue Archive Contact Us About Us Advertise

RSS | Login | Register

Agency Profiles

Agency Business Report

APCO Worldwide

May 01, 2011

APCO Worldwide reported significant growth in 2010. Its US revenue climbed 25% to $75,007,100. "It was one of our best years in history on all cylinders," says founder and CEO Margery Kraus.

Agency Business Report

Burson-Marsteller

May 01, 2011

Burson-Marsteller reported its strongest year on record in 2010 as it built upon momentum that began in 2006 under worldwide president and CEO Mark Penn.

Agency Business Report

Edelman reports global revenues rose 18.1% to $531.6 million in 2010, a year in which the firm made four acquisitions, hired more than 450 new employees, and won key accounts across its corporate, consumer, tech, and public affairs practices.

Agency Business Report

Fleishman-Hillard

May 01, 2011

Unlike most large publicly traded PR groups, Fleishman-Hillard is this year not citing Sarbanes-Oxley as a reason to hide basic business details.

Agency Business Report

GolinHarris

May 01, 2011

Coming off a profitable year in 2009, something relatively unheard of during an economically trying period, GolinHarris continued to capitalize upon that growth in 2010, with worldwide and US business up more than $100 million.

Agency Business Report

Hill & Knowlton

May 01, 2011

Hill & Knowlton underwent sweeping changes in 2010 and early 2011, but its new leaders claim the H&K-Public Strategies union will lead to a best-in-class global firm.

Agency Business Report

Ketchum

May 01, 2011

Ketchum had its second best year for new business in 2009 amid a recession. The agency continued that momentum into a more stable 2010, touting global expansion and its best year ever for new business.

Agency Business Report

MSLGroup

May 01, 2011

In 2010, MSLGroup continued to build upon changes started in 2009, when CEO Olivier Fleurot replaced Mark Hass and Publicis Groupe announced a consolidation of MS&L and Publicis Consultants. In October 2010, it officially rebranded as MSLGroup, uniting MS&L Worldwide, Publicis Consultants, and Publicis Events.

Agency Business Report

Ogilvy PR Worldwide

May 01, 2011

Ogilvy posted a 7% increase in global revenue in 2010 and an 11% increase in US revenue, a portion of which was driven by strong expansion in social marketing.

Agency Business Report

Porter Novelli

May 01, 2011

Porter Novelli CEO Gary Stockman characterizes 2010 as a recovery year that also included new opportunities.

Agency Business Report

Waggener Edstrom

May 01, 2011

The roots of Waggener Edstrom's performance last year lay in investments it was able to make in 2009, says president and CEO Melissa Waggener Zorkin.

Agency Business Report

Weber Shandwick

May 01, 2011

Weber Shandwick showed solid gains in 2010, reporting global revenue up 9% and US revenue up 12%, says CEO Harris Diamond. In particular, he adds, New York and northern California enjoyed record growth.

Agency Business Report

Brodeur Partners

May 01, 2011

The news about Brodeur Partners buying back a majority stake from Omnicom without the help of private equity broke this March, but the groundwork for that game-changing move was laid in 2010.

Agency Business Report

Cohn & Wolfe

May 01, 2011

CEO Donna Imperato says her firm had to undergo strategic restructuring to achieve what she calls Cohn & Wolfe's best year of new business in the latter part of 2010.

Agency Business Report

Coyne PR

May 01, 2011

In 2010, consumer shop Coyne was well positioned to compete with the big shops for new business and talent.

Agency Business Report

DKC

May 01, 2011

Investing in agency expansion in 2009 helped DKC achieve revenue of almost $24.3 million in 2010, a 10% increase over the prior year.

Agency Business Report

FD International

May 01, 2011

Key industry sectors of growth for FD in the Americas were energy, healthcare, and life sciences, according to Mark McCall, the agency's Americas head.

Agency Business Report

Grayling

May 01, 2011

Global expansion, including an increased US presence, marked 2010 for Grayling, which saw an 18.6% rise in global revenue over 2009, due in part to the acquisition of DC-based Dutko Worldwide in December 2009, says Grayling CEO Michael Murphy.

Agency Business Report

ICF SCMD

May 01, 2011

In early 2010, ICF SCMD fully integrated with the communications group from Macro International, which was acquired by ICF International in April 2009. Kris Tremaine, head of ICF SCMD, says the move essentially doubled the division.

Agency Business Report

ICR

May 01, 2011

A struggling economy in 2009 saw many firms bracing for budget cuts. ICR was no exception.

Agency Business Report

Ruder Finn

May 01, 2011

Despite uncertainty during the year about the possible setting up of a spinoff agency by co-CEO Peter Finn, Ruder Finn experienced a year of strong organic and new business growth, with global revenue increasing 8.8% and the US up 10%. "It was a great year," says Finn.

Agency Business Report

Schwartz Communications

May 01, 2011

Schwartz Communications grew in three areas; its European operations, digital services, and cleantech, says Bryan Scanlon, president of the Waltham, MA-based firm.

Agency Business Report

Text 100

May 01, 2011

CEO Aedhmar Hynes reports a "significant uptick" in the latter half of 2010 that continues this year. Though revenue was down 1% globally and 15% in the US, it improved compared to 2009 (down 22% globally and 29% in the US).

Agency Business Report

WCG

May 01, 2011

WCG reported 38% growth in revenue in 2010 as it continued its transformation from a traditional biotech shop into an integrated communications agency, led by its "innovation center" in Austin, TX, and its healthcare teams in San Francisco and New York.

Agency Business Report

Airfoil Public Relations

May 01, 2011

Airfoil is still tech focused, but moved from a practice area structure to a portfolio structure this year to facilitate growth and better serve clients. Consumer tech and enterprise tech accounts grew the most in 2010.

Agency Business Report

Atomic PR

May 01, 2011

In late March 2011, Huntsworth acquired Atomic for $13.3 million, a move that will bolster the firm's global reach, which CEO Andy Getsey admits was a point of concern.

Agency Business Report

Bender/Helper Impact

May 01, 2011

Headcount fell to 60 from 68 in 2009. Staff turnover was 17%. Two senior staffers departed - Matt Meeks, director of B/HI Buzz, and Sarah Gumina, VP and head of the Fox Home Entertainment account.

Agency Business Report

Bite Communications

May 01, 2011

Global headcount dipped slightly to 181 by year's end. Waggener Edstrom's Michelle Herman joined as GM of North America and Simon Mathews was named SVP of digital strategies. SVP Tony Hynes left.

Agency Business Report

Carmichael Lynch Spong

May 01, 2011

PR counselor headcount is up this year, though the agency closed its Denver office. President Doug Spong says that office was very small and originally had three staffers, but was down to only one. Turnover was "comparable to industry average," he adds.

Agency Business Report

Chandler Chicco Companies

May 01, 2011

Headcount increased 15.5% globally to 291. Staff turnover was 20%. Key global hires included Cohn & Wolfe's Alison Wright and Shire Health International's Anne-Marie Rodriguez.

Agency Business Report

CJP Communications

May 01, 2011

The agency's current US headcount is 50, up seven from last year. Russell Sherman joined the firm as partner after CJP acquired his practice Sherman Strategic Communications.

Agency Business Report

Cone

May 01, 2011

Headcount is 105, up 15% from 2009. Staff turnover was 16% last year.

Agency Business Report

Cooney/Waters

May 01, 2011

Headcount is 48 employees. CEO and chairman Lenore Cooney says as the business grows, the firm will make new hires.

Agency Business Report

Emanate

May 01, 2011

Headcount was 100 globally. In early 2011, the firm hired Kiersten Zweibaum as MD from Ogilvy's corporate practice.

Agency Business Report

Euro RSCG PR Worldwide

May 01, 2011

Euro RSCG Worldwide added five to its staff in 2010, bringing the headcount to 65.

Agency Business Report

Formula

May 01, 2011

Headcount increased in 2010 to 75 from 52 the previous year. The firm hired Jarrod Walpert as VP and Ditas Mauricio was promoted to SVP.

Agency Business Report

French | West | Vaughan

May 01, 2011

Headcount is 75, up four from 2009 with no turnover in 2010. Natalie Best was named EVP/principal and director of client services and Julie Langford became VP and head of the firm's Dallas office that opened last June.

Agency Business Report

Gibbs & Soell

May 01, 2011

Gibbs & Soell ended 2010 with 92 people, one more than the prior year.

Agency Business Report

The Jeffrey Group

May 01, 2011

Global headcount is 88, up from 53 in 2009, due to growth in the Latin American offices.

Agency Business Report

M Booth & Associates

May 01, 2011

The agency increased its headcount from 57 in 2009 to 67 in 2010, with 10% turnover.

Agency Business Report

Makovsky & Company

May 01, 2011

Headcount remained at 50 in 2010, though the firm reported a 15% turnover rate.

Agency Business Report

MWW Group

May 01, 2011

Headcount is 201, up from 179 in 2009. Seth Rosenstein returned to MWW as CFO to spearhead its management buyout from Interpublic Group.

Agency Business Report

Padilla Speer Beardsley

May 01, 2011

Headcount is 110, up from 98 in 2009. Greg Smith, SVP of agribusiness and environmental services,

Agency Business Report

PMK | BNC

May 01, 2011

Headcount was 160 in 2010, with a 32% turnover that chairman and CEO Michael Nyman in part attributes to a small group of publicists and staff leaving during BNC's merger with sister agency PMK in January 2010.